FreelyQuick - UX Lead
Overview:
A new, speak freely, global platform idea for professional creatives to give, get and gain quick feedback on their first design concepts. Freely Quick is currently in the wire framing testing phase of the project.
The project was started in early December 2018 by myself and a graphic designer learning the UX process through developing a new application.
My role on the project is to lead the full UI/UX design efforts while on-boarding my graphic design partner with the UX design methods and managing the full project.
The problem: lack of professional and thorough design feedback tools to help with quick decision making on creatives everyday design concepts.
First round of exploratory research - total of 30 participants.
The quantitative data was collected in survey monkey.
After synthesizing the exploratory data we started creating User Personas to better understand the user needs and establish the user segmentation’s in order to keep in mind during our design process.
Wire framing the process
Establishing brand identity system.
Exploring logos and typography
Exploring logos
Exploring Navigation headers
